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CRM Director

Havas Group · San Francisco, California, US

DIRECTOR CRM Summary · Responsible for overall CRM planning and operations Role: “Leader” The CRM Director is an experienced marketing and planning professio...

Job description

DIRECTOR CRM: Summary: · Responsible for overall CRM planning and operations Role: “Leader”: The CRM Director is an experienced marketing and planning professional with expert knowledge in Relationship Marketing and Direct Response. This position is shared across the portfolio and is charged to deliver sound CRM strategy and identify ways to demonstrably add value to our clients' business in support of their business goals: · Develops and substantiates comprehensive, integrated CRM programs and solutions- using data-driven recommendations- all geared to help move the business forward · Works to foster a team environment and knowledge sharing to ensure delivery of optimized RM that are on strategy, on time and within budget · Builds and maintains strong relationships as a trusted CRM partner with client · Represents the Agency’s CRM leadership on a day-to-day basis with the Client and within the Agency, providing strategic vision and directing flawless execution · Inspires, motivates and directs extended team-knowing how to balance pushback and challenging status quo with collaboration and partnership · Comfortable partnering to co-develop market research that surfaces consumer insi...