Senior Paid Media Specialist
Mintos · Berlin, DE
Millions of people across Europe are looking for better ways to grow their wealth. We're building the platform that makes it possible. As our Senior Paid Med...
Job description
Millions of people across Europe are looking for better ways to grow their wealth. We're building the platform that makes it possible.: As our Senior Paid Media Specialist , you’ll be the hands-on driver of Mintos’ paid media growth across multiple markets. If you love experimenting, testing hypotheses, building channels from scratch, and turning data into action, this is the role for you. What you'll do You’ll own Mintos’ paid media strategy end-to-end, designing, executing, and optimizing campaigns across social, search, display, and native channels. You’ll be exploring new formats, building campaigns from the ground up, and iterating quickly to drive acquisition and conversions. Your work will connect paid messaging with post-click experiences to optimize web sign-ups and app installs, ensuring a seamless user journey. You will: - Own paid media strategy end-to-end: planning, execution, testing, optimization, and reporting - Lead and operationally manage paid social campaigns on Meta, TikTok, and Reddit - Manage media buying (also for brand campaigns) across YouTube, Display Networks, Google Search, Native Ads (Taboola, Outbrain), and experiment with emerging channels like ChatG...