Sales Director

Job description

The Sales Director leads and shapes Lime Media's sales organization across both Out-of-Home (OOH) media and experiential marketing solutions. This role is responsible for setting the strategic direction of the sales team, building the infrastructure and systems that enable scale, and driving consistent revenue performance across both service lines. This is a builder's role — requiring someone equally comfortable operating at the strategic and tactical level. As the sales organization continues to grow, the Director will be hands-on in developing processes, coaching sellers, and establishing the operational foundation that the team will run on. Over time, this role will transition from building the infrastructure to leading through it. This is a non-quota carrying role. Success is measured by the performance and growth of the full selling team, with emphasis on organizational design, coaching quality, forecasting accuracy, and scalable process development. This role is expected to allocate time approximately as follows: - Building and scaling the sales organization (strategy, hiring, process design, tooling) - Coaching, developing, and holding sellers accountable to performance stan...