Brand Development Lead

Job description

It’s an exciting time to join us! We’re entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we’re looking for a new colleague to partner with our team to bring these to life. About the Role: As Brand Development Lead, you are where the magic starts. You are the thinker, the person who defines what our brand stands for, how it should grow, and which partnerships and platforms will help it get there. Reporting directly to the Head of Brand & Sponsorship and working as a peer to the Brand Marketing Lead, you will own the strategic foundations that everything else is built on. Brand positioning, architecture, frameworks, research outcomes - these are your domain. You set the standard and the direction; others bring it to life. You will line manage our Brand & Sponsorship Manager, and together you will ensure our sponsorship function is run with rigour, ambition, and a clear commercial rationale. This is a role for someone who loves the intellectual challenge of brand-building as much as the commercial reality of making it pay What you will b...