Regional Marketing Manager

Job description

About the position Location: Amsterdam: Hybrid: About the position: As Regional Marketing Manager, you will lead the portfolio strategy and innovation agenda for Flora Professional, targeting chefs, cooks, baristas, and bakers. Out-of-Home (OOH) is a key growth driver, and you will play a central role in accelerating it. Your mission is to unlock new growth by developing breakthrough product and service solutions, supported by compelling communication toolkits and customer-ready sales materials. Your Mission Objective: Own the European Innovation Strategy Define and drive the regional innovation roadmap, aligned with market needs and evolving consumer, customer, and operator trends. Identify white space opportunities and build a robust 3-year pipeline across core, adjacent, and breakthrough spaces. Drive Operator-Centric Innovation: Lead end-to-end innovation and renovation projects—from insight to launch—ensuring strong commercial impact. Collaborate closely with R&D, Commercial, Chefs, Finance and Supply Chain to deliver on time and in full, while aligning stakeholders around clear priorities. Lead Cross-Functional Execution Excellence: Orchestrate cross-functional teams across R...