JobMesh

Director, Marketing Strategy - Stroke Prevention A-Fib

Novartis · East Hanover, New Jersey, US

Band Level 6 Job Description Summary Shape the future of stroke prevention by bringing a first‑in‑kind A‑Fib launch to life.

Job description

Band Level 6 Job Description Summary: Shape the future of stroke prevention by bringing a first‑in‑kind A‑Fib launch to life. As Director, Marketing Strategist – Stroke Prevention A‑Fib, you will lead end‑to‑end strategic planning and execution across HCP and patient marketing, translating product vision into compelling positioning, messaging, and integrated campaigns that drive impact. Partnering closely with cross‑functional teams, you’ll harness deep human insights to test, refine, and scale creative work—embedding best practices that elevate effectiveness across the Integrated Marketing Organization. This position will be located in East Hanover, NJ and will not have the ability to be located remotely. This position will require up to 20% travel as defined by the business (domestic and/or international). Job Description: Key Responsibilities: Partner with the Executive Director Marketing Strategy and other Marketers Strategists to develop a cohesive and integrated brand marketing strategy and campaign grounded in customer insights. Identify and recommend priority activities that drive customer (HCP and patient) behavior change and market performance Partner with the Executive D...