PHD - Campaign Manager, Social
Mediabrands · Toronto, Ontario, CA
Position Summary The role of the Campaign Manager, Paid Social is responsible for the overall account performance and execution. Their goal is to provide bes...
Job description
Position Summary The role of the Campaign Manager, Paid Social is responsible for the overall account performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance. Key Responsibilities: - Partner with the Associate Director to provide insights that inform request for proposals (RFPs), decks, proposals and planning recommendations. - Develop best in class deliverables/reporting to clients, from available technology platforms and services. - Be an expert in paid social capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their full-funnel media strategy. - Manage and oversee campaign set up and execution. - Monitor creative calendars and campaign budgeting. - Ensure consistency of ad specs/campaign objectives. - Ability to successfully manage Top- and Mid-Funnel campaigns directly linked to Bottom-Funnel success. - Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations. - Educate agency teams and clients on best practices and campaign objective requirements. - Monitor the go...