Strategic Marketing Manager, Remote
Aledade · Arlington, Virginia, US
The Strategic Marketing Manager will work alongside the Strategic Marketing and Sales team to develop and execute a comprehensive Account-Based Marketing (AB...
Job description
The Strategic Marketing Manager will work alongside the Strategic Marketing and Sales team to develop and execute a comprehensive Account-Based Marketing (ABM) plan. This role is critical in driving the creation of a robust strategy that more effectively attracts and engages high-value enterprise accounts. The Strategic Marketing Manager will be responsible for coordinating integrated multi-channel marketing campaigns, ensuring alignment with business objectives, and contributing to the seamless execution of the strategic direction alongside strategic business partners within the organization. We are flexible with respect to geographic location, and the ideal candidate will be comfortable working remotely/work from home within the US or be based from Bethesda, MD office. Primary Duties: Team Collaboration and Leadership Work closely with the Strategic Director, Strategic - Strategic Planning Partner with the Strategic Director to develop and refine a comprehensive ABM strategy that aligns with the organization's strategic goals. Conduct market research and competitive analysis to inform strategic planning and targeting of high-value accounts. Partner with the Strategic Accounts Tea...