VP, Global Gaming Marketing
Carnival Corporation & plc · Miami, Florida, US
Carnival Corporation and its cruise lines work in an extremely collaborative environment. Leaders are expected to bring in new ideas and seek “enterprise imp...
Job description
Carnival Corporation and its cruise lines work in an extremely collaborative environment. Leaders are expected to bring in new ideas and seek “enterprise impact” benefits in addition to individual brand and functional benefits. This position advocates the use of best practices using a pragmatic, results-oriented approach. The position is also, accountable for the effective/efficient operation of Carnival Corporation’s onboard casino marketing operations and player development programs. The position reports to the Senior Vice President, Global Gaming (GG). The VP, Global Gaming Marketing, leads the development, implementation, execution, and analysis of marketing and player development programs. The role is responsible for developing and implementing a well-defined and actionable annual marketing plan in support of revenue growth objectives while aligning with cruise line strategies. The key areas supported by this role include: External Partnership Marketing; Insights and Analytics; Marketing operations and technology; Group Experiences (events) and Merchandising, and Player Development. The position builds strong working relationships with cruise line onboard revenue, hotel, F&B,...