Marketing & Communications Director

Job description

The Marketing & Communications Director works collaboratively with the Director of Advancement and Ruff Start Rescue’s management team to help create strategies that enhance organizational visibility and build Ruff Start Rescue’s brand. This includes defining Ruff Start Rescue’s core messaging and brand identity, and developing an organization-wide communications strategy. The Marketing & Communications Director, leading a small team of staff and approximately 20+ highly dedicated and skilled volunteers, is responsible for articulating that vision and mission to the general public using direct strategies and tactics in public relations, direct marketing, social media, and other online marketing tools to engage Ruff Start Rescue’s audiences. Availability: 40+ hours a week. Must have a flexible schedule and availability. Weekend and evening hours may be required monthly. Must be on-site at the Princeton office 3 days a week, and the rest of the week is remote. Essential Job Functions: Strategic Marketing & Brand Leadership Develop and own a 12-24 month marketing strategy aligned with Ruff Start Rescue’s mission, strategic plan, fundraising goals, and long-term brand positioning. Esta...