Community Marketing Strategy & Delivery Lead - Senior Associate

Job description

The Community Marketing team unifies and amplifies initiatives that build trust in communities, empower consumers, and strengthen relationships with Chase customers. We are seeking a strategic marketing leader to define the “why” and “what” for Community Marketing - and drive end-to-end delivery. As a Community Marketing Strategy & Delivery Lead - Senior Associate in Consumer Bank, you will develop the marketing strategy, plans, and performance framework that guide Community Banking programs. You will translate business priorities into integrated initiatives and ensure execution stays true to strategy, brand, and customer experience standards. You will partner closely with delivery, creative, and channel teams to launch work efficiently and measure impact. Job Responsibilities: - Develop Community Marketing strategies, roadmap planning, and prioritization frameworks to support Chase connecting with communities at scale - Define target audiences, objectives, and value propositions to guide integrated campaign planning. - Establish program KPIs, measurement plan, and insight loops to improve performance over time. - Translate business needs into clear briefs for creative, channels, a...