Principal Product Designer

Job description

Our Story 🚀 At Safewill, we’re transforming estate planning and end-of-life services through beautifully simple, accessible technology. Backed by investors like King River Capital, Westpac’s Reinventure Fund, Carthona Capital and Flying Fox Ventures, we’re building a digital ecosystem that makes estate planning more affordable, more personalised, and more relevant for modern Australians. Now we’re looking for a Principal Product Designer to help shape what comes next. This is a high-impact role sitting at the intersection of product, design, and strategy - where you’ll drive discovery, elevate craft, and influence how we build. Your Story with Us 🤩: This is not a “handoff” design role. You’ll be deeply embedded in product squads - shaping problems, defining solutions, and ensuring what we ship is both high-quality and high-impact. You’ll operate with a high degree of ownership, partnering closely with Product, Engineering, CX and Leadership to drive meaningful outcomes. What You’ll Work On: Drive discovery and turn insights into clear problems, opportunities and product direction Contribute to product strategy and roadmap, linking design decisions to business outcomes Lead design e...