Website Experience Manager

Job description

As a Website Experience Manager, you will manage the development of all Opry Entertainment Group (OEG) websites. You will lead front-end UX design to optimize conversion paths and deliver seamless, mobile-first experiences across all web properties, leveraging SEO, analytics, CMS expertise, and best practices in privacy and accessibility. Through collaboration with developers, marketing strategists, and channel teams, you will align web content with campaigns and brand initiatives, using tools like GA4, SEMrush, and GTM to monitor performance, analyze user behavior, and drive continuous improvement. As the ideal candidate, you are a proactive leader who thrives in a multi-site environment and is passionate about delivering exceptional digital experiences. Reports to Vice President of Customer Acquisition and Experience. - Manage and maintain 8+ branded websites, each with distinct audiences, content, and goals. - Lead front-end UX across all web properties. Ensure responsive, mobile-first design and seamless user interaction. - Maximize conversion across the discovery and ticketing journey by optimizing the purchase flow on owned and partner websites. - Oversee SEO strategy and exe...