ECOMMERCE MARKETING DIRECTOR

Job description

Lead the development and implementation of eCommerce marketing strategies and be accountable for revenue growth across all modalities, including pick-up, delivery, and ship-to-home. Responsible for marketing analytics across the entire marketing organization developing credible, timely metrics to drive optimization of all programs. Oversee an agile marketing team across Paid Media, Customer Lifecycle, Digital Communications, Brand Building, and Analytics to deliver on aggressive marketing and business goals. Demonstrate the company’s core values of respect, honesty, integrity, diversity, inclusion, and safety. - Develop and execute eCommerce marketing strategies to drive revenue growth across each modality, including customer acquisition and retention strategies to ensure growth objectives are met across critical targets - Lead and manage an agile digital marketing team spanning paid media, lifecycle, communications, brand, and analytics - Partner with cross-functional teams to align eCommerce initiatives enterprise-wide and sustain digital innovation - Guide customer communication, brand positioning, and analytics efforts across all digital touchpoints. Lead team across marketing...