Manager Wholesale Marketing

Job description

Purpose & Overall Relevance for the Organization: As Manager, Wholesale Marketing, you will be responsible for supporting the development and execution of US Account Marketing and Activation Plans for key wholesale accounts. This role plays a critical function in driving business growth and improving Brand Health KPIs by ensuring best-in-class marketing activations at the point of sale. You will work closely with Key Account Sales, Marketplace Merchandising, Brand Communications, Digital Activation, and Visual Merchandising teams to ensure alignment on brand, retail, and digital marketing strategies that enhance consumer engagement and sell-through. This role requires strong project management, cross-functional collaboration, and an ability to execute marketing programs that elevate the consumer experience while ensuring alignment with global and NAM brand priorities. Key Responsibilities: brand activities for key wholesale accounts. consumer engagement across key wholesale partners. programs align with commercial objectives and sell-through priorities. with Digital Activation teams. campaigns, and activations are delivered on time and in full. alignment with key seasonal prioritie...