Activation Operations Analyst
Comcast · New York City, New York, US
FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust dat...
Job description
FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world. Job Summary: Activation Operations manages the post-activation lifecycle of programmatic Deal IDs once buyers have activated them. This role monitors delivery, troubleshoots technical issues, and optimizes performance to ensure deals run smoothly and meet expectations. The team serves as the primary operational owner for live deals, collaborating closely with Sales, Account Management, the Inventory Desk, Business Intelligence, and other cross-functional teams to coordinate programmatic demand and supply across the FreeWheel ecosystem. Sitting within the Programmatic Activation pillar, this role works in close coordination with Supply Activation and Demand Activation to support seamless deal performance post-activation through ongoing optimization and troubleshooting, ensuring deals deliver...