Marketing Manager

Job description

Summary As a key member of the team, the Marketing Manager is responsible for generating awareness, recruitment, and enrollment through multiple platforms by identifying opportunities, developing strategic plans, planning program initiatives and timelines, preparing presentations, managing consensus, and communicating results or challenges. This position is responsible for providing leadership, an overall vision, strategic planning and supervision of marketing activities and communications that lead to the recruitment of prospective students for enrollment into Barry University and respective colleges/schools/ programs. The position will, at the direction of the AVP, conceptualize and operationalize recruitment and relationship outreach efforts that expand our recognition, reputation, and overall success. Providing excellent client service, the position will also act as liaison to Schools/ Colleges/ Programs, all divisions of the University, vendors, suppliers, relevant associations, among others. Manages Content across channels: Manages and implements execution and updates to college search profiles like Campus ESP, Niche, Scoir, Us News, College Board Connections, among others. A...