Senior Director, GTM Strategy and Marketing Operations

Job description

SOCi, the leader in AI-powered marketing solutions for multi-location businesses, is currently looking for an experienced Sr. Director of GTM Strategy and Marketing Operations to be the strategic and operational leader responsible for how Marketing drives pipeline and revenue at SOCi. This role co-owns the marketing go-to-market strategy with the Head of Demand Generation, ensuring alignment between strategic direction and program execution across all channels and motions. This leader owns marketing planning, forecasting, performance management, and investment allocation…while partnering closely with Demand Generation to translate strategy into high-impact programs that deliver pipeline and revenue. Operating at the center of Marketing, Sales, and RevOps, this role ensures that GTM strategy is clear, data-driven, and effectively executed at scale.This role directly manages the Director of Marketing Operations/GTM Engineering and is accountable for ensuring the systems, data, and infrastructure are aligned to support the strategy and scale execution. SOCi expects to pay a base salary in the range of $150,000 - $190,000 USD base plus bonuses. Within the range, individual pay is deter...