Senior Manager, Marketing Brand Planning

Job description

Overview Shionogi Inc. is a U.S. subsidiary of Shionogi & Co., Ltd., a global pharmaceutical company with a long history of bringing innovative medicines to patients. Building on its leadership in infectious disease, Shionogi Inc. is establishing a best-in-class rare disease franchise. The company’s growing rare disease team is helping shape the future of RADICAVA® (edaravone) for the amyotrophic lateral sclerosis (ALS) community. In the United States, RADICAVA® has an established legacy, with the injectable formulation launched in 2017 and the oral suspension introduced in 2022. Building on that strong foundation, Shionogi is focused on advancing RADICAVA with a commitment to scientific excellence, patient impact and long-term innovation in rare disease. The Senior Manager, Marketing Brand Planning is responsible for translating insights from a variety of sources into actionable marketing ideas in terms of helping strategies, tactics, messages, educational programs and other communications. Reporting to the Director of Marketing, conduct the yearly comprehensive full lifecycle brand marketing plan. Responsible for collecting input and product insights from all functional areas of...