JobMesh

SVP, Growth Analytics

Mediabrands · New York City, New York, US

Position Summary Responsible for leading and developing multi-disciplinary media analytics teams in a marketing or media agency context, developing world cla...

Job description

Position Summary Responsible for leading and developing multi-disciplinary media analytics teams in a marketing or media agency context, developing world class analytics solutions. Responsible for orchestrating efficient delivery of high-quality analytic services to a large book of business, contributing to new business development, and facilitating the professional growth and development of their team. Strong experience in digital media (including integration of search and social) and traditional media, with knowledge of site side analytics an advantage. Adept at working with all aspects of the media technology ecosystem. Ability to understand that media’s impact is enhanced by strong creative—and that it’s analytics’ role to help steer bot Responsibilities: - Lead definition of digital media best practices internally and across the network on a global basis - Leadership of a regional office analytics team including hiring, development, and retention. - Management of the team’s scoping and staffing in conjunction with media planning teams - Understand and promote the value of analytics within the office and across its client roster - Evolution of the US analytics commercial offeri...