Omnichannel E-Commerce Manager (CPG)
Acosta Group · Charlotte, North Carolina, US
This position is #Hybrid , in the office 3 days a week and requires travel . You will partner closely with the sales team to accelerate measurable omnichanne...
Job description
This position is #Hybrid , in the office 3 days a week and requires travel . You will partner closely with the sales team to accelerate measurable omnichannel sales growth for clients. Support multiple CPG brands across retailer omnichannel platforms, delivering integrated marketing strategies and execution , across digital and in-store touchpoints in partnership with retailers. - Partner with clients to define retail marketing objectives , performance metrics, and growth strategies - Build and maintain strong relationships with retailer marketing teams - Collaborate cross-functionally with account teams to align in-store and online strategies to build effective marketing strategies - Lead campaign planning, activation, and performance optimization across digital and in-store media for our clients - Evaluate digital shelf conditions by assessing product content and performance against retailer standards and best in class benchmarks - Be the go-to-resource on retailer marketing, helping sales teams and clients understand retailer priorities, platforms, and best practices to drive stronger share of voice in the retail environment - Collaborate with other E-Commerce managers and direc...