SENIOR CAMPAIGN MANAGER (F/M)

Job description

SENIOR CAMPAIGN MANAGER (F/M) - - - - - - - - - - - - SENIOR CAMPAIGN MANAGER – B2PRO (F/M): MICHELIN LIFESTYLE: CONTEXT OF THE JOB: Within the Michelin Group, the B usiness L ine Lifestyle is structured around several brands : Michelin Guide (restaurants and hotels selection) , Tablet Hotels (hotels selectio n ) , Rober t Parker Wine Advocate (Wine selection) , Via Michelin and Licensing . The Business Line Lifestyle is undergoing some major evolutions . The recent period of restructuring combined with the expansion of its international footprint has resulted in a significant improvement in its economic performance. While building on its B2B foundations, today's growth strategy also aims to leverage our distinctive assets and focus on B2C & B2PRO ( restaurants & hotels professionals) to drive brand preference and customer engagement. To this end, Michelin Lifestyle is recruiting a talented Senior Campaign Manager to help drive innovative and impactful campaigns for the B2PRO segments. JOB PROFILE SUMMARY: Reporting to the Head of B2PRO Acceleration Plan , you will be responsible for defining and managing end-to-end campaign strategies, from concept creation to execution, ensuring...