Senior Brand Manager, Beauty Care

Job description

Job Location GENEVA BUSINESS CENTER: Job Description: As a Senior Brand Manager for Beauty Care, you will be responsible for leading the development and execution of brand strategies to drive growth and market share for our portfolio of beauty products. You will champion the brand's vision, ensuring consistent brand identity and impactful consumer experiences. Job Responsibilities: - Drive Innovation in product development, marketing approaches, and consumer engagement, keeping the brand at the forefront of the beauty industry. - Develop and implement comprehensive brand strategies that build and enhance Brand Equity and Brand Identity across the beauty care portfolio. - Lead the creation and execution of innovative Campaign Strategies, including digital, traditional, and experiential marketing initiatives. - Oversee Content Creation for various platforms, ensuring alignment with brand messaging and consumer engagement goals. - Proactively identify and capitalize on Identifying Opportunities for brand growth, market expansion, and competitive advantage. - Collaborate with R&D, design, and external agencies on Product Packaging and Formulation development to ensure aesthetic appeal,...