Channel Marketing Lead to Samsung
Digitalenta AB · Stockholms län, Sverige
We are now looking for a Channel Marketing Lead to Samsung Nordics! In this exciting role, you'll help drive omni-channel activations and commercial growth i...
Job description
We are now looking for a Channel Marketing Lead to Samsung Nordics! In this exciting role, you'll help drive omni-channel activations and commercial growth in close collaboration with sales and key partners. Job scope: Integrate and engage Samsung and our offers in every Customer > Shopper touch point; Paid media, in-store, Online (web sites, social), Service and Call Centers. Deliver customer sell-out growth. Deliver growth of in-house market share Optimize Samsung share of voice for display share, promotional share and recommendation rate in-line/above key competitor and/or value market share. Maximize Samsung share of voice in Partner advertising Role tasks: The Channel Marketing Lead (CML) will be responsible for marketing business planning with key Partners (ie operators and retailers): yearly, quarterly channel and monthly activation planning with customer and sales. Responsible for understanding the business strategy for the given customers and operators as well as key consumer and shopper strategies. Together with sales set the omni-channel strategy and secure best presence and mix of activations for given product groups and customers. Ownerships of Samsung branded presence...