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Professor (m/f/d) for Marketing, Communication, and Social Media

GUS Germany GmbH · Potsdam, Brandenburg, DE

Deine Aufgaben The opportunity: The purpose of this position is to contribute to the academic excellence and strategic development of Gisma University of App...

Job description

Deine Aufgaben The opportunity: The purpose of this position is to contribute to the academic excellence and strategic development of Gisma University of Applied Sciences through high-quality teaching, impactful research, and active participation within the academic community. The successful candidate will be instrumental in shaping and delivering innovative programmes in Digital Marketing, Corporate Communication, and Social Media Strategy, with a focus on integrating content creation, influencer marketing, and data-driven branding into the curriculum. This role offers a unique opportunity to engage with an international student body, collaborate with industry and research partners, and influence the evolution of modern communication education in a dynamic, interdisciplinary environment. Key Activities & Responsibilities: Social Media Psychology, or Marketing Automation, publication of results in high-quality journals, and engagement in public dissemination. - Module responsibility and teaching of Gisma’s Bachelor and Master programmes, particularly in the fields of Consumer Behavior, Integrated Marketing Communications, Social Media Analytics, and related areas, as well as examin...