Director, NA Wholesale Insights & Engagement, Utility

Job description

Job Summary The Director, North America (NA) Wholesale Insights & Engagement defines and leads wholesale marketing strategies that support product and business objectives. This role serves as the voice of the fan and the brand across all wholesale consumer touchpoints, setting the strategic direction for engagement across partners. The Director leads a multi-layered functional team, driving a disciplined focus on engaging, fostering, and retaining customers within wholesale channels to increase the lifetime value of the fanbase and deliver measurable impact on both sell-in and sell-thru performance. The role aligns cross-functional stakeholders and translates enterprise priorities into scalable wholesale strategies, ensuring consistency, effectiveness, and long-term growth across markets. Essential Functions: Description: Please note this job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without cause. - Creates and owns the North America wholesale I&E playbook, leading managers, direct reports, and cross-f...