Senior Director, Promotions

Job description

At PrizePicks, we are the fastest-growing sports company in North America, as recognized by Inc. 5000. As the leading platform for Daily Fantasy Sports, we cover a diverse range of sports leagues, including the NFL, NBA, and Esports titles like League of Legends and Counter-Strike. Our team of over 550 employees thrives in an inclusive culture that values individuals from diverse backgrounds, regardless of their level of sports fandom. Ready to reimagine the DFS industry together? We’re looking for a strategic and data-driven Senior Promotions Director to lead our efforts in maximizing the effectiveness of our promotional strategy, maximizing player engagement and loyalty whilst constantly optimizing for investment efficiency. In this high-impact role, you’ll oversee the development and execution of personalized, cross-channel promotional strategies that deepen customer relationships, deliver excitement to the user base and drive lifetime value. What you’ll do: - Deliver and manage the execution of a coherent promotional strategy, effectively balancing engagement and retention through data-driven reinvestment. - Constantly optimize against the significant monthly budget, ensuring t...