Vice President, Market Strategy and Understanding
Ipsos · New York City, New York, US
Who We Are: Ipsos is now the third largest market research company in the world, present in over 90 markets and employing more than 18,000 people.
Job description
Who We Are: Ipsos is now the third largest market research company in the world, present in over 90 markets and employing more than 18,000 people. Our research professionals, analysts and scientists have built unique multi-specialist capabilities that provide powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers and employees. Our business solutions are based on primary data coming from our surveys, social media monitoring, and qualitative and observational techniques. We are passionately curious about Society, Markets and People. “Game Changers” – our tagline – summarizes our ambition: we provide true understanding and make our changing world easier to navigate, so that our clients can make faster, smarter and bolder decisions. About Market Strategy and Understanding: The Market Strategy & Understanding Research (MSU) Service Line is a strategic research team that delivers contextual understanding to help clients navigate dynamic markets and drive brand success. We power marketing strategy through data-enabled counsel to our clients on: What to KNOW - Market Intelligence: Uncover what people SAY, FEEL, DO Where to PLAY - Opportuni...