CRM Campaign Manager

Job description

CRM Campaign Manager Description -: Job Summary: The CRM Campaign Manager is responsible for planning, coordinating, and executing email campaigns end to end , from intake and strategy alignment through approvals, deployment, and post-send performance review. This role acts as the orchestrator between marketing strategy, creative, development, and operations—ensuring campaigns are executed accurately, on time, and in line with business priorities. Responsibilities: Campaign Planning & Intake: Own campaign intake and translate business objectives into clear execution plans . Define campaign scope, audiences, cadence, priorities, and dependencies. Ensure campaign requirements (offers, messaging, regions, timing) are documented and aligned before build begins. Cross-functional coordination: Partner with Creative, Copy, CRM, and SFMC Development teams to ensure accurate execution. Manage timelines, dependencies, and handoffs across teams. Serve as the primary point of contact for campaign status, risks, and escalations. Workflow & Approvals Management: Manage approval workflows across internal stakeholders and business partners. Ensure feedback is consolidated, prioritized, and clearly...