JobMesh

Associate Director, Audience Ingestion (Remote)

IQVIA · Wayne, Pennsylvania, US

Role Summary The Associate Director of Audience Ingestion leads a team responsible for onboarding, validating, transforming, and maintaining all Audience dat...

Job description

Role Summary The Associate Director of Audience Ingestion leads a team responsible for onboarding, validating, transforming, and maintaining all Audience data used across the Digital organization. This includes audience files from partners, platforms, identity vendors, and internal stakeholders. The role ensures consistent data quality, reliable ingestion workflows, and scalable processes that support measurement, targeting, activation, and downstream delivery. This position serves as a strategic and operational leader who drives standardization, automation, partner onboarding excellence, and strong alignment with Product, Engineering, GTM, and Delivery teams. Key Responsibilities: 1. Leadership & Team Development 2. Ownership of Audience Data Onboarding 3. Ingestion Workflow Management & Standardization o File receipt and validation o Layout enforcement and schema management o Audience mapping and crosswalk joins o Data cleansing, transformation, and readiness checks 4. Intake & Operational Governance 5. Quality Control & Compliance 6. Cross Functional Collaboration 7. Strategic Planning & Continuous Improvement - Lead the Audience Ingestion team responsible for end to end audienc...