Data Scientist - Marketing Analytics

Job description

Data Scientist - Marketing Analytics Location: Austin, Texas: Type: Full-time: Department: Technology: Job Summary: We are seeking a Data Scientist / Data Analyst with strong expertise in time series forecasting and marketing analytics to join our team. In this role, you will deliver data-driven insights and forecasting solutions that directly influence marketing performance and business strategy. You will be responsible for consolidating data from multiple sources, developing robust forecasting models, automating Python-based workflows, and building dashboards that enable informed decision-making. Responsibilities: - Data Consolidation & Management - Collect, clean, and consolidate data from multiple internal and external sources (CRM, marketing platforms, sales systems, web analytics, etc.). - Ensure data integrity, consistency, and documentation of data pipelines. - Design and maintain scalable data models for forecasting and reporting. - Time Series Forecasting - Develop and deploy advanced time series forecasting models for marketing performance, revenue, demand, and campaign effectiveness. - Apply statistical and machine learning techniques (ARIMA/SARIMA, Prophet, XGBoost, LS...