Senior Paid Social Manager

Job description

We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of the best people to join our ever-growing talented team. What you’ll do: Paid media ownership: - Own strategy, execution and optimisation across Meta, TikTok and Snapchat - Act as a key performance partner on Google Ads (Search, YouTube, Demand Gen / App campaigns) - Manage and scale large, multi-market budgets with a strong focus on efficiency and growth - Drive full-funnel performance across acquisition, retargeting and lifecycle campaigns Tracking & attribution (core focus): - Own paid media tracking architecture end to end (social + Google Ads) Implement and maintain: - Platform pixels & SDKs - Server-side tracking (Meta CAPI, TikTok Events API, Google Enhanced Conversions) - SKAN & privacy-first measurement frameworks - Lead attribution strategy across platforms (platform-native, MMPs, internal models) - Partner with analytics teams on incrementality testing, attribution modelling and MMM - Ensure data...