Senior Content Strategy Manager, Fashion & Luxury
Hearst · New York City, New York, US
Be Part of What’s Next Help shape how millions of readers discover and engage with the most iconic voices in fashion and luxury. This role sits at the inters...
Job description
Be Part of What’s Next Help shape how millions of readers discover and engage with the most iconic voices in fashion and luxury. This role sits at the intersection of editorial creativity and data-driven strategy, turning insights into meaningful audience growth. About Hearst Magazines (Why Us?): Hearst Magazines is one of the world’s largest publishers, with a portfolio of more than 30 brands in the U.S. and more than 300 international editions. We inform, entertain, and inspire audiences across all media platforms, including print, digital, social, video, and emerging technologies. Key Responsibilities (What You Are Doing) - Lead end-to-end content strategy for multiple Fashion & Luxury brands, driving audience growth and valuable conversions (e.g., commerce, subscriptions, newsletters) - Partner with senior editorial leaders to shape coverage and distribution strategies across Search, Discover, social, newsletters, Apple News, and onsite platforms - Translate performance data into actionable insights, moving from analysis to clear recommendations and measurable impact - Run experiments and growth initiatives, building structured project plans, tracking progress, and ensuring str...