Coordinator, Demand Generation

Job description

At Compass, our mission is to help everyone find their place in the world. Founded in 2012, we’re revolutionizing the real estate industry with our end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients. The Demand Gen Coordinator plays a critical operational role in managing the full funnel of inbound demand generation (DG) leads. The ideal candidate is detail-oriented, highly responsive, and comfortable using technology to scale communications and streamline manual tasks. This role is 100% onsite based out of Boston (Newbury St.) Key Responsibilities: - Build, QA, and launch campaigns end-to-end across multiple markets and brands - Turn core assets (eGuides, webinars, insights) into ads, emails, and landing pages - Support paid media execution and creative testing (copy, formats, audiences) - Build and optimize landing pages to improve conversion rates - Manage webinar setup, logistics, and follow-up communications - Track campaign performance (cost per lead, conversion rates, engagement) and recommend improvements - Research and test new acquisition channels - Use AI tools to accelerate content creation, campai...