JobMesh

Lead CJA Consultant | Onsite

Photon · US

Key Responsibilities - Lead the design and implementation of Adobe Customer Journey Analytics solutions aligned to business, marketing, and performance measu...

Job description

Key Responsibilities: - Lead the design and implementation of Adobe Customer Journey Analytics solutions aligned to business, marketing, and performance measurement objectives - Conduct discovery sessions and stakeholder workshops to understand current-state analytics capabilities, reporting gaps, data dependencies, and priority use cases - Translate business requirements into scalable analytics frameworks, KPI definitions, data requirements, and reporting structures - Define how CJA should be used to support campaign measurement, customer journey visibility, and performance reporting across digital, marketing automation, and customer data platforms - Assess existing analytics implementations and recommend whether current configurations can be extended, optimized, or redesigned - Partner with technical teams to shape data models, data views, source integration requirements, and reporting design decisions across CJA, Marketo, AEP, and Adobe CDP / RTCDP - Guide the functional design of reporting solutions that leverage data from web, campaign, CRM, identity, and audience platforms to create more unified performance visibility - Lead dashboard and reporting strategy, including executi...