Paid Media Specialist – Google Ads Expert

Job description

Company Description About Linen Chest: Linen Chest is one of Canada’s leading home goods retailers, known for exceptional quality, personalized service, and a curated selection of products for every room in the home. We operate with a passion for delivering beautiful living solutions and creating a memorable customer experience—both in-store and online. We are looking for an experienced Paid Media Specialist with proven expertise in Google Ads to take ownership of our paid campaigns and push them to the next level. This role is ideal for a strategic thinker who combines analytical precision with creative testing and thrives in a results-driven environment. Job Description: Key Responsibilities: - Strategic Campaign Leadership - Lead strategy, execution, and optimization of Google Ads campaigns across Search, Shopping, Display, YouTube, and Performance Max. - Implement advanced targeting, segmentation, and remarketing strategies to maximize ROAS and customer lifetime value. - Optimization & Innovation - Continuously refine bidding strategies, audience targeting, ad copy, and creatives based on data insights. - Identify opportunities for campaign expansion and leverage automation whi...