Digital Content Producer

Job description

At NASCAR, you will find a community of passionate individuals who care about our sport and are united in seeing it grow. NASCAR seeks a talented professional to join in the position of Digital Content Producer based in our Charlotte, North Carolina office. The Digital Content Producer plays a critical role in the creation of innovative and captivating content with a primary focus on YouTube and crossover opportunities across NASCAR’s broader digital platforms. This role blends creative storytelling with strategic platform expertise. Duties include but are not limited to: - Ideate, produce, and edit engaging videos that elevate the NASCAR brand, highlight its drivers and culture, and grow our fan base through platform-native, audience-first storytelling. - Develop and produce original YouTube-first content that entertains, informs, and connects fans to the sport, its personalities, and its culture. - Contribute to all aspects of the creative process — from concept through delivery — including ideation, scripting, shooting, and editing of long-form, episodic, and short-form video content. - Experiment with new storytelling formats, leveraging YouTube-native tools (e.g., thumbnails,...