Senior Product Marketing Manager, Audience & Advertising

Job description

By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalized than ever before. Learn more at geniussports.com. The Role - Senior Product Marketing Manager We’re looking for a Senior Product Marketing Manager to own and drive the go-to-market strategy for our Ads business. This role sits at the intersection of product, commercial, and brand—translating sports-powered advertising capabilities into differentiated narratives that win across brands, agencies, leagues, sportsbooks, broadcasters, and content owners. You will lead end-to-end GTM for Ads solutions, shape the category narrative around sports-driven adtech, and ensure our commercial teams are equipped to win. What You’ll Own: Go-to-Market Leadership: - Own Ads GTM sprints and multi-surface narratives across product releases and solution launches. - Drive end-to-end GTM for Ads capabilities supporting media execution (creative services, analytics, bid strategies, identity solutions). - Sequence launches and campaigns against the global sports calendar (fixtures, tentpole...