Key Account Manager

Job description

Company Description The purpose of the Key Account Manager, Specialty Retail role is to gain distribution in national specialty retail outlets (such as hardware, DIY, and electronics stores) and to manage existing accounts. The Red Bull Key Account Manager will build relationships, secure distribution, align the route-to-market with customer needs, develop merchandising solutions, negotiate mutually beneficial partnership agreements, and ensure the execution of “perfect store” standards. Key responsibilities include: conducting customer sales calls, sales planning (including budget management and forecasting), negotiating agreements with retail partners, participating in industry, category, and customer events, deploying local Red Bull resources against key customers, placing equipment, maintaining in-store standards, and tracking and managing results. Job Description: INDUSTRY EXPERT: Use all available internal and external resources to significantly increase the number of outlets that sell Red Bull. Choose and utilize the most effective route-to-market options (direct shipment, warehouse, DSD, etc.) for distribution and merchandising, while maximizing profitability. Develop a cus...