Digital Content Associate Principal

Job description

Via is on a mission to create public transportation systems that provide far greater access to jobs, healthcare, and education. Our platform serves as the technology backbone for modern transit networks, transforming antiquated and siloed public transportation systems into smart, data-driven, and efficient digital networks. With hundreds of agency partners around the world, Via is recognized as the leading transportation technology and service provider globally. As a Digital Content Associate Principal at Via, you will own the strategy and execution of our brand’s voice across our most critical digital platforms. You will act as a lead storyteller, translating our global impact and technology breakthroughs into compelling content that engages partners, policymakers, and the press. Joining our global Marketing team means working at the fast-paced intersection of technology and transit, where your creativity directly shapes how the world perceives the future of mobility. About the Role: - Architect Via’s global media strategy, defining the narrative and growth goals for LinkedIn, Twitter/X, and PR to solidify our position as a category leader. - Lead "on-the-ground" asset generation,...