Sr. Staff, Revenue Marketing, ABM & Customer Growth

Job description

We’re looking for a Sr. Staff, Revenue Marketing Manager to drive Customer growth and account-based marketing (ABM) that directly impacts pipeline and revenue. This role will execute targeted account programs that support new logo acquisition and expansion within existing customers, including upsells, cross-sells, and product adoption initiatives. You will partner closely with Sales, SDRs, Customer Success, and BizOps to activate high-priority accounts and help move opportunities through the funnel. This is a revenue-aligned marketing role with clear pipeline goals. What You’ll Do: 1. Drive Customer Growth & Expansion Marketing Develop lifecycle marketing strategies that support retention, adoption, upsell, and cross-sell opportunities Partner with Customer Success to identify key expansion triggers (usage, maturity, renewal windows, risk signals) Build targeted programs that move customers from initial adoption to expansion and advocacy Align messaging and campaigns to different stages of the customer journey 2. Execute ABM Programs Design and implement repeatable ABM playbooks that can scale across regions, industries, and product lines Lead execution of account-based campaigns a...