Digital Content & Publishing Lead – Corporate & Investment Banking
Wells Fargo · San Francisco, California, US
This role will lead digital content for Wells Fargo Corporate & Investment Banking (CIB) across priority web and social channels to expand reach and impact.
Job description
About this role: This role will lead digital content for Wells Fargo Corporate & Investment Banking (CIB) across priority web and social channels to expand reach and impact. You will connect content distribution to performance measurement, delivering insights that inform strategy, prioritization, and investment decisions. You’ll publish and optimize compliant market content to accelerate engagement while scaling output through strong risk controls and streamlined operations. Using performance data and sound judgment, you will continuously assess what’s working, what isn’t, and why—then apply those insights to drive improvement. This role follows a hybrid work schedule and can sit in Charlotte, NC ; Irving, TX ; Minneapolis, MN ; or San Francisco, CA . The Wells Fargo job profile is Lead Marketing Consultant. In this role, you will: Content Strategy Implementation : Lead digital content strategy implementation across web and social channels to advance CIB priorities Editorial Operations : Own editorial calendars and SLAs to ensure speed, accuracy, and consistency Content Development : Translate complex market topics into clear, compliant, client‑ready content SEO & Accessibility : O...