Sr. Product Marketing Manager - Audience Strategy

Job description

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees! This role will define and communicate product and marketing strategies that align with business goals and market demands, with a focus on T‑Mobile’s network and the productized experiences that bring the network to life through clear positioning, messaging, and commercial and go‑to‑market programs. The ideal candidate will set the strategic direction for the product roadmap, ensuring our offerings reflect customer needs, competitive dynamics, and opportunities for differentiated network‑led value. Core product marketing responsibilities include developing value propositions, messaging frameworks, and commercial strategies that engage customers and support sales channels. A key component of the role is leading the audience strategy that informs p...