Media & Campaign Activation Expert (m/w/d)

Job description

Purpose of the Job Play a key role in defining the market position of a product or brand, within the context of the overall product strategy, by conducting competitor analysis and market research, working with the sales team, and driving marketing initiatives to support product or brand awareness and sales. In addition to taking the product to market, this role ensures that the product meets the needs of the market and that data and research gained in the marketplace shape future product direction. Articulate the product and feature benefits and translate them into customer messaging. Give product demonstrations at trade shows and in webinars, deliver presentations, and create marketing collateral. Support bringing the product to market, driving adoption and equipping the sales team with the knowledge and tools to be successful. Role Summary: As our new Media & Campaign Activation Expert (m/w/d), you manage media planning operations, support digital media projects, and ensure effective campaign localization across European markets. Working closely with markets, agencies, and internal stakeholders, you help optimize campaign performance, improve media effectiveness, and strengthen H...