Manager - Product Analytics Sales
Crown Equipment Corporation · US
Company Description: Crown Equipment Corporation is a leading innovator in world-class forklift and material handling equipment and technology.
Job description
Company Description: Crown Equipment Corporation is a leading innovator in world-class forklift and material handling equipment and technology. As one of the world’s largest lift truck manufacturers, we are committed to providing the customer with the safest, most efficient and ergonomic lift truck possible to lower their total cost of ownership. Job Posting External: Job Duties: - Manage and define product analytics processes including data collection, competitor analysis, and customer insights. - Develop strategic direction, prioritize initiatives, and ensure team deliver high-quality research, reporting, and documentation. - Develop team capabilities in analytical thinking, effective communication, strategic problem-solving, and cross-functional collaboration. - Manage creation of competitor analyses, whitespace assessments, customer demand models, and market segmentation insights to inform decision-making. - Develop frameworks and tools that empower Product Managers and executives to make well-informed strategic decisions. - Create and review dashboards, reports, and presentations that inform product strategies, pricing, positioning, and competitive comparisons. - Develop commu...