Marketing Lead

Job description

Essor, where brands take flight. We find digital challenger brands and supercharge them into iconic global legends that consumers love. As a next-generation consumer products platform, we leverage technology, industry expertise, and strategic collaborations to ignite growth and launch brands beyond expectations. Essor’s brand portfolio today includes a broad range of rapidly growing health & wellness and lifestyle brands like Boka, ZitSticka, Puracy, OTOTO Design, FreshCap, Iron Flask, Fullstar, NumNum, Key Nutrients, and Viking Revolution that are sold on Amazon, Direct to Consumer channels, and through national retailers like Target, CVS, and Walmart. About the Role: We are looking for a Marketing Lead to drive the next phase of growth for our brand OTOTO. This role is critical to elevating OTOTO’s brand positioning, digital presence, and performance across key markets. Reporting to the BU Leader and working closely with the founders, you will define and execute a digital-first marketing strategy focused on reach, engagement, and brand desirability, particularly across Instagram and TikTok. You will lead and guide the Philippine-based marketing team, ensuring campaigns, aesthetic...