Engagement Manager, Omnichannel Client Enablement
IQVIA · New Providence, New Jersey, US
To be eligible for this position, you must reside in the same country where the job is located. Position Purpose: Our Engagement Managers (EMs) understand cl...
Job description
To be eligible for this position, you must reside in the same country where the job is located. Position Purpose: Our Engagement Managers (EMs) understand clients, and they understand the importance of data. EMs take our projects from handoff to delivery, keeping track of all the moving pieces along the way before providing insights to a client. A great EM can form healthy relationships with both client and internal teams, is an analytical thinker, and is able to manage projects successfully. Principal Accountabilities: - Plays the role of key client contact. Builds trust with clients by serving as the SME for their campaign development and measurement needs. - Collaborates with campaign development leads (CDL) on Experience Plan to inform strategic campaign strategy (content strategy, content pillars, message map, and segmentation) aligned to brand objectives and customer needs. - Responsible for maintaining a deep knowledge of customer segmentation, works closely with Market Research and Customer experience (Cx) teams to continue to build understanding. - Develops and maintain campaign blueprint. Build campaign design through data-driven customer insights in collaboration with CD...