Marketing Manager
Bass Pro Shops · Memphis, Tennessee, US
POSITION SUMMARY: The Hospitality Marketing Manager will work closely with the Director of Marketing to drive revenue for Johnny Morris Nature Resort propert...
Job description
POSITION SUMMARY: The Hospitality Marketing Manager will work closely with the Director of Marketing to drive revenue for Johnny Morris Nature Resort properties while protecting, promoting, and enhancing the overall brand. The successful candidate will assist in the development and execution of strategic marketing plans for hospitality properties with attention to detail while driving revenue strategies. EXPERIENCE/QUALIFICATIONS: - Responsible for managing resort advertising, direct marketing, online/web marketing, promotions and community partnerships. - Work with the Public Relations Manager to coordinate specific aspects of PR, ensuring that the information and messaging about hospitality properties is in accordance with brand standards and the wishes of ownership. - Responsible for tracking and analyzing relevant metrics and data and providing regular reports to the Department Director and Sr. Leadership. - Oversee the production of marketing and resort collateral in accordance with brand standards. - Responsible for all aspects of accurate budget management for advertising and promotions as instructed by the Director of Marketing. - Be proactive in identifying ways to cross-p...