Project Manager, Social
Gap Inc. · US
In this role you will develop a strategic plan to maintain brand equity and gain market share, which requires a comprehensive understanding of the individual...
Job description
About the Role In this role you will develop a strategic plan to maintain brand equity and gain market share, which requires a comprehensive understanding of the individual brand, its target market, and the brand's overall vision and direction. What You'll Do Plan, implement, and execute successful marketing programs (including brand strategic planning, pricing, promotion) Contribute and help drive the annual brand planning process Set brand planning calendar, coordinates cross functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables Lead the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, and other marketing vehicles Who You Are: Sharp analytical skills and great attention to detail Possess a strong understanding of trends and an ability to quickly respond to customers shopping trends Creativity and an ability to produce innovative and original ideas Ability to work in and drive a dynamic and fast paced team, and pivot as needed Ability to manage and allocate budgets is a key requirement Ability to assess relatively complex situations and an...