Global Director Integrated Brand Marketing – Midscale & Economy Brands (F/M/X)

Job description

Company Description 🌍 Join Accor – a professional journey at the heart of a committed, international and transforming group Accor, a global leader in hospitality, present in more than 110 countries with 5,500 hotels, welcomes you to its offices located in Issy-les-Moulineaux. This is where the Group’s global expertise comes together: strategy, finance, human resources, legal, technology, marketing, sustainability, communication, audit, procurement, etc. Joining Accor means actively contributing to defining, structuring, and supporting the transformation of an international group, in direct connection with operational teams around the world. Job Description: 1. Campaign Development & Integration 2. Campaign Continuity & Amplification 3. Cross-Functional Alignment 4. B2B Communication Support Fixed term contract for a maternity leave (7 months beggining in June) - Translate brand strategies into clear campaign narratives & frameworks - Lead the development and launch of new campaigns - Promote the use of AI solutions for content creation and localisation - Contribute to the rollout & amplification of key campaigns across regions - Ensure consistency of messaging and assets across reg...